BUILDING YOUR BUSINESS, GROWTH, OPERATIONS AND MARKETING STRATEGIES – PURPOSE?
PURPOSE OF YOUR MARKETING STRATEGY
Plan, test and establish policies for every step of the sales and operations process from prospecting to cold calling to initiating interaction with customer rapport building right through to customer follow up and project execution.
Team Question – Ask Yourself:
- What are the things standing in the way of this being a much better company?
- What are our strategic objectives? What would make us more respected? What would position us as an expert to our buyers?
- What are our Strengths? Weaknesses? Opportunities? Threats?
- What is our best possible strategic position?
Focus on the impact areas of our business:
What can we improve on?
- Outside Sales
- Marketing activities
- Customer Service
- CRM
- Purchasing and Supplies
- Shipping and receiving
- Inventory Control
- Accounts payable/receivables/cash flow
- Personnel
- Production/Project Management
To complete a more in depth analysis for you and your business, or to develop a marketing campaign to grow your business contact Elite Image and Coastal Colour today.
Elite Image is your one-stop, local marketing shop for graphic design, digital and offset print and web services. We pride ourselves on quality, service and quick turnaround. Our goal is to connect customers to your brand.
P: 250 591 0175
info@eliteimage.ca
www.eliteimage.ca
Coastal Colour is the most complete in-house offset and digital print shop. Whatever your printing needs, Coastal Colour delivers.
P: 250.248.4424
info@coastalcolour.com
www.coastalcolour.com
