Welcome, ambitious real estate entrepreneurs, to a simple guide that will revolutionize your marketing strategy! We will delve into the world of print marketing and explore how it can be specifically tailored to the real estate industry. Brace yourselves for an exciting journey that will elevate your brand presence and attract potential clients like never before.

Understanding the Target Audience:

To create impactful print marketing materials, it’s vital to understand the motivations and desires of potential homebuyers and sellers. We’ll help you identify your target audience by considering factors such as demographics, location, and preferences. With this knowledge, you’ll be able to connect with your audience on a deeper level and tailor your messages to resonate with them.

Design and Branding:

In the world of real estate print marketing, design is everything. We’ll unlock the key elements of effective design, including layout, color schemes, typography, and imagery to create visually stunning materials that align seamlessly with your brand identity, while grabbing attention and leaving a lasting impression on potential clients.

Types of Print Marketing Materials:

Discover the myriad of print marketing materials that are the secret weapons of successful real estate professionals. From brochures that beautifully showcase properties to eye-catching flyers, captivating postcards, and targeted direct mail campaigns, each type of material serves a unique purpose and offers distinct benefits. We’ll dive deep into their effectiveness, providing insights that will fuel your marketing strategy.

LOGO DESIGN

First impressions are everything. Become unforgettable with a unique brand that tells your story & sets you apart from the competition.

BUSINESS CARDS

Business cards present you and your company, and the impression it leaves should always be a memorable one.

PROPERTY FLYERS

The most effective marketing piece to present tantalizing details about your listed properties and showcase your brand. A great tool for promoting an open house, a new listing, a recently sold property, your services, or an event.

POSTCARDS

Postcards continue to be one of the most effective ways that you gain new clients and strengthen your brand recognition.To promote just listed/sold, acquire new leads or just stay in touch, put your message directly into your prospects hands! We also offer direct mailing services.

GREETING CARDS

Your business runs on relationships. Go the extra mile and show you care with custom thank you cards, congratulations, home anniversary cards, open house invites and much more!

PRESENTATION FOLDERS

Pocket folders help organize printed materials and sales collateral into one professional, branded sales package – an essential part of a listing or business presentation.

DOOR HANGERS

An effective, low cost and attention grabbing strategy of direct marketing that gets your branding directly into your potential customers hands. Target a specific neighborhood, and set your name as the #1 listing agent in your area.

PROPERTY BROCHURES

Advertise your new listing with a stunning brochure that includes all of the property details and showcases your listing while impressing your sellers. Grab attention and stand out with professional, eye-catching
property brochures.

STATIONERY

Custom business stationery that makes a memorable impression with consistent branding for all of your corporate communications.

SIGNS

Get more leads and showcase your branding with custom signage – open house sandwich boards, yard signs, sign toppers & more. Capture the attention of potential buyers with signs that stand out.

Compelling Content and Messaging:

Words have the power to ignite action, and we’ll show you how to craft content that persuades, informs, and captivates your audience. Unleash the secrets to showcasing property features, benefits, and unique selling points that will make your print materials impossible to resist. We’ll also guide you in creating compelling calls-to-action that spur recipients into taking the desired action.

Distribution Strategies:

Distribution is key when it comes to the success of your print marketing campaigns. We’ll explore an array of distribution channels, such as local events, open houses, community centers, and direct mail. Learn how to laser-target specific neighborhoods or demographics to maximize the reach and impact of your print materials. Prepare to captivate your audience wherever they may be.

Measuring Success and ROI:

Tracking the effectiveness of your print marketing efforts is essential for growth. We’ll show you how to implement methods such as unique QR codes, dedicated phone numbers, or custom landing pages to measure success. Learn how to analyze data and calculate the return on investment (ROI) of your print marketing campaigns, empowering you to make informed decisions for the future.

Congratulations, savvy real estate entrepreneurs! You’ve completed the power-packed journey through our comprehensive guide on utilizing print marketing strategies tailored exclusively for the real estate industry. Armed with this knowledge, you possess the tools to establish a strong brand presence and attract potential clients with unstoppable force. Take action, implement what you’ve learned, and watch your real estate business soar to new heights.

Remember, we’re here every step of the way, empowering you to achieve greatness. Get ready to unleash the full potential of your real estate business with the power of print marketing!

YOUR LOCAL NANAIMO, ONE-STOP MARKETING SHOP.

GRAPHIC DESIGN.  DIGITAL & OFFSET PRINT.  WEB.  DIE-CUTTING.  SIGNS. PROMOTIONAL PRODUCTS
Whether you need business cards, rack cards or brochures, we have a print solution for your budget.  We are committed to excellent customer service & high quality products.  Let’s work together.

Call us 250 591 0175 or Email info@eliteimage.ca

Create irresistible Real Estate listing titles that grab attention and attract eager buyers!

We’ll equip you with a treasure trove of title ideas that will make your listings stand out from the competition and generate maximum interest. Let’s dive right in!

Captivating Charm: Discover the allure of titles that evoke emotion and curiosity, such as “A Hidden Gem in the Heart of [Desirable Location]” or “Your Dream Home Awaits – Uncover the Magic!”

Impressive Features: Highlight the unique features of the property to instantly capture interest with titles like “Stunning Waterfront Oasis – Your Private Paradise Awaits!” or “Luxury Living at its Finest – Exquisite Mansion with Pool and Panoramic Views!”

Location, Location, Location: Emphasize the prime location of the property to attract buyers seeking convenience and desirability. Consider titles like “A Slice of Urban Bliss – Chic Condo in the Heart of Downtown [City]” or “Nature’s Paradise – Serene Retreat in [Sought-After Neighborhood].”

Descriptive Delight: Paint a vivid picture with titles that tantalize the senses and ignite imagination. For example, “Enchanting Victorian Charm – Step into Elegance and Grandeur!” or “Breathtaking Mountain Escape – Find Serenity in Scenic Splendor!”

Exclusive Appeal: Create a sense of exclusivity and urgency with titles like “Rare Opportunity – Limited-Edition Penthouse with Panoramic Skyline Views!” or “One-of-a-Kind Beauty – Architectural Masterpiece Steeped in History!”

Value Proposition: Highlight the value and benefits of the property with titles that showcase savings or income potential, such as “Investor’s Dream – High ROI Turnkey Rental Property!” or “Unbeatable Value – Spacious Family Home with Modern Upgrades!”

Charming Lifestyle: Craft titles that evoke the desired lifestyle, enticing buyers with titles like “Coastal Living at its Finest – Beachfront Paradise with Stunning Sunset Views!” or “Ultimate Urban Retreat – Modern Loft in the Heart of the Vibrant Arts District!”

Unique Selling Points: Let the property’s standout features shine with titles that highlight them explicitly, such as “Resort-Style Amenities – Enjoy a Luxurious Lifestyle in This Gated Community!” or “Expansive Open Floor Plan – Perfect Haven for Entertaining!”

Irresistible Investment: Appeal to savvy investors with titles that emphasize opportunities for growth or positive cash flow, like “Income-Generating Gem – Prime Multi-Unit Property in Booming [Hot Neighborhood]” or “The Ultimate Fixer-Upper – Unlock Your Vision and Profit Potential!”

Personalized Appeal: Tailor titles to specific buyer personas or target markets, such as “Family Paradise – Discover the Perfect Home for Creating Lifelong Memories!” or “Millennial Haven – Modern Condo Living in the Heart of the Trendiest Neighborhood!”

Remember, these empowering title ideas are just the beginning of your journey to creating captivating real estate listings. Infuse them with your unique brand personality and always keep your target audience in mind. With your drive, determination, and our unwavering support, you’ll create powerful titles that set your listings apart and open doors to unparalleled success. Get ready to captivate buyers and achieve exceptional results in your real estate endeavors!

YOUR LOCAL NANAIMO, ONE-STOP MARKETING SHOP.

GRAPHIC DESIGN.  DIGITAL & OFFSET PRINT.  WEB.  DIE-CUTTING.  SIGNS. PROMOTIONAL PRODUCTS
Whether you need business cards, rack cards or brochures, we have a print solution for your budget.  We are committed to excellent customer service & high quality products.  Let’s work together.

Call us 250 591 0175 or Email info@eliteimage.ca

As a real estate agent, finding cost-effective marketing strategies is crucial to attracting potential buyers and sellers without breaking the bank.

Fortunately, there are several budget-friendly tactics that can help you maximize your marketing efforts and generate leads. In this blog post, we will explore some cost-effective marketing strategies that real estate agents can implement to boost their business.

1. Leverage the Power of Social Media
Social media platforms are a valuable resource for real estate agents to connect with potential buyers and sellers. Create accounts on popular platforms such as Facebook, Instagram, and Twitter to showcase your listings, share relevant content, and engage with your audience. Utilize targeted advertising options to reach a broader audience and drive traffic to your website or landing pages.

2. Develop an Engaging Website
Your website is your virtual storefront, so it’s essential to make a strong impression. Design a user-friendly and mobile-responsive website that showcases your listings, provides valuable information about the local market, and includes a lead capture form. Regularly update your website with fresh content, such as blog posts or market updates, to boost your search engine optimization (SEO) and attract organic traffic.

3. Utilize Email Marketing
Email marketing continues to be an effective strategy for nurturing leads and staying connected with past clients. Collect email addresses from website visitors and those who show interest in your listings, and send them regular newsletters or property updates. Include valuable content and personalized offers to keep your subscribers engaged and increase the chances of converting them into clients.

4. Optimize for Local SEO
When potential clients search for real estate agents in their local area, it’s vital for your business to appear at the top of the search results. Invest time in optimizing your website for local SEO by using relevant keywords, updating Google My Business listing, and getting reviews from satisfied clients. Ensure that your business’s name, address, and phone number are consistent across online directories.

5. Collaborate with Local Businesses
Partnering with local businesses can be mutually beneficial and cost-effective. Network with lenders, home builders, or photographers to cross-promote each other’s services and share customer referrals. Consider offering exclusive discounts or incentives when clients use both your services and those of your partners.

6. Host Virtual Events and Webinars
In today’s digital age, virtual events and webinars have become increasingly popular. Host online seminars on topics such as home buying tips, real estate investing, or market trends to establish yourself as an industry expert. Promote these events through your website, social media, and email newsletters to attract potential clients and generate leads.

7. Utilize Free Online Directories
Listing your business on free online directories, such as Google My Business, Yelp, and Zillow, can enhance your online presence and increase your visibility in local searches. Provide accurate and detailed information about your business, including contact information, services offered, and client testimonials.

8. Encourage Client Referrals
Word-of-mouth marketing is one of the most powerful and cost-effective ways to generate leads. Offer incentives, such as referral bonuses or discounts, to encourage satisfied clients to refer their friends, family, and colleagues to your real estate services. Create a referral program that rewards both the referrer and the referred individuals.

By implementing these cost-effective marketing strategies, real estate agents can effectively reach their target audience, generate leads, and grow their business without straining their budget. Remember to regularly analyze and adjust your marketing efforts to ensure they align with your goals and deliver optimal results.

YOUR LOCAL NANAIMO, ONE-STOP MARKETING SHOP.

GRAPHIC DESIGN.  DIGITAL & OFFSET PRINT.  WEB.  DIE-CUTTING.  SIGNS. PROMOTIONAL PRODUCTS
Whether you need business cards, rack cards or brochures, we have a print solution for your budget.  We are committed to excellent customer service & high quality products.  Let’s work together.

Call us 250 591 0175 or Email info@eliteimage.ca

Build your real estate business with effective customer retention strategies.

In this blog post, we will unlock the secrets to improving customer retention in the competitive world of real estate. Customer retention is not just about satisfying your clients; it’s about turning them into raving fans who refer you to their family, friends, and colleagues. Get ready to learn powerful strategies that will keep your clients coming back for more and help your business flourish!

Deliver Exceptional Customer Experience:
Start by going above and beyond to create an unforgettable experience for your clients. Be responsive, attentive, and genuinely listen to their needs. By providing personalized service and exceeding expectations, you’ll build trust and loyalty that will set you apart from your competitors.

Nurture Long-Term Relationships:
Don’t view your clients as one-time transactions, but as long-term partners. Stay in touch even after the deal is closed, showing genuine care and interest in their lives. Send personalized messages or surprise them with small gestures on special occasions. The key is to stay connected and be top-of-mind when they or someone they know needs real estate services.

Leverage the Power of Social Media:
Social media is a game-changer when it comes to customer retention. Engage with your clients on platforms like Facebook, Instagram, or LinkedIn. Share valuable content, showcase success stories, and encourage your clients to provide testimonials and reviews. By maintaining an active and positive online presence, you’ll foster a sense of community and strengthen your relationships.

Implement a Customer Loyalty Program:
Reward your loyal clients for their continued support. Consider creating a customer loyalty program that offers exclusive benefits, such as discounted services, preferred access to listings, or referral rewards. Making your clients feel valued and appreciated will keep them coming back and encourage them to spread the word about your exceptional service.

Provide Ongoing Communication and Support:
Stay proactive by regularly reaching out to your past clients with valuable updates, newsletters, or market insights. Be the trusted advisor they turn to for real estate advice and guidance. Offering this ongoing support not only helps retain existing clients but also positions you as an expert in your field, leading to referrals and a growing network.

Seek Feedback and Continuously Improve:
Don’t be afraid to ask for feedback from your clients. Send surveys or conduct follow-up calls to gather their input on their experience with your services. Use their valuable feedback to enhance your processes, fix any pain points, and deliver an even better customer experience in the future.

By implementing these powerful customer retention strategies, you’ll build a solid foundation for the growth and success of your real estate business. Remember, it’s not just about closing the deal, but about fostering long-term relationships and turning clients into advocates who sing your praises. Embrace the power of exceptional customer service, leverage social media, and nurture ongoing communication to create an unparalleled real estate experience. Take charge of your business’s future and watch it thrive with a loyal and satisfied client base. Your success is within reach – let’s make it happen!

YOUR LOCAL NANAIMO, ONE-STOP MARKETING SHOP.

GRAPHIC DESIGN.  DIGITAL & OFFSET PRINT.  WEB.  DIE-CUTTING.  SIGNS. PROMOTIONAL PRODUCTS
Whether you need business cards, rack cards or brochures, we have a print solution for your budget.  We are committed to excellent customer service & high quality products.  Let’s work together.

Call us 250 591 0175 or Email info@eliteimage.ca

When selling a home, it’s critical to use effective real estate marketing strategies that attract potential buyers and create interest in the property.

Here are some proven ideas to market a home:

• Professional photography: High-quality photographs can showcase the property in the best light and drive interest from potential buyers online. Consider hiring a professional photographer to capture stunning images of the home, including the interior, exterior, and any unique features.
• Virtual tours: Virtual tours can provide an immersive experience for potential buyers and showcase important features of the property. Consider using 3D virtual tours or video walk-throughs to allow buyers to explore the home from the comfort of their own devices.
• Home staging: Staging the home can create a more inviting and appealing atmosphere that appeals to buyers. Consider hiring a professional home stager or doing it yourself by decluttering, depersonalizing, and arranging the furniture for maximum appeal.
• Direct mail campaigns: Target specific neighborhoods or demographics with direct mail campaigns showcasing the home’s features, photos, and details. Use postcards or brochures to provide a compelling overview of the property.
• Online advertising: Use online advertising platforms, such as Google Ads or Facebook Ads, to reach a larger audience of potential buyers. Consider targeting specific keywords related to the home’s location, features, or style.
• Open houses: Hosting an open house is an effective way to show off the property and create a sense of urgency among potential buyers. Consider partnering with other nearby homes for sale to create a neighborhood open house event that attracts more potential buyers.
• Neighborhood marketing: Targeting the local community, including neighbors, friends, and family, can help spread the word about the home for sale. Consider using flyers or signs in the neighborhood, and encouraging word-of-mouth referrals.
• Online listings: Make sure the property is listed on a variety of online platforms, including real estate websites and social media channels. This will allow maximum visibility to a broad audience of potential buyers.
• Unique selling proposition (USP): Identify and highlight a unique feature or selling point of the property that differentiates it from other homes for sale in the area, such as a beautiful view, a spacious backyard, or top-of-the-line appliances.

By using a combination of these real estate marketing strategies, you can attract potential buyers and create more interest in the property, leading to a faster sale at a better price.

YOUR LOCAL NANAIMO, ONE-STOP MARKETING SHOP.

GRAPHIC DESIGN.  DIGITAL & OFFSET PRINT.  WEB.  DIE-CUTTING.  SIGNS. PROMOTIONAL PRODUCTS
Whether you need business cards, rack cards or brochures, we have a print solution for your budget.  We are committed to excellent customer service & high quality products.  Let’s work together.

Call us 250 591 0175 or Email info@eliteimage.ca

When it comes to proven real estate marketing strategies, there are several effective approaches that can help boost your visibility and grow your real estate business.

Here are some strategies to consider:

1. Content marketing: Creating informative and engaging content, such as blog posts, articles, or videos, can help establish you as a reputable source of information in the real estate industry. This can attract potential clients and build trust with your audience.
2. Social media marketing: Utilizing social media platforms, such as Facebook, Instagram, and LinkedIn, can help you reach a larger audience and engage with potential buyers. Sharing high-quality photos, videos, and property listings can help generate leads and drive traffic to your website.
3. Email marketing campaigns: Regularly sending out newsletters or email updates to your contacts can keep them informed about new property listings, market trends, and industry news. This can help maintain communication with potential buyers and nurture leads.
4. Search engine optimization (SEO): Optimizing your website and online content for search engines can improve your visibility in search results. This can drive organic traffic to your site and increase the chances of attracting potential buyers.
5. Virtual tours and video marketing: Using virtual tours and videos to showcase properties can provide an immersive experience for potential buyers who are unable to visit in person. This can generate interest and attract serious buyers.
6. Network with other professionals: Building relationships with other professionals in the real estate industry, such as lenders, appraisers, and home inspectors, can lead to valuable referrals. Engaging in networking events and establishing connections can help expand your reach and attract potential buyers.

These are just a few proven real estate marketing strategies that can help you increase your visibility and attract potential buyers. It’s important to tailor your approach based on your target audience and local market conditions

YOUR LOCAL NANAIMO, ONE-STOP MARKETING SHOP.

GRAPHIC DESIGN.  DIGITAL & OFFSET PRINT.  WEB.  DIE-CUTTING.  SIGNS. PROMOTIONAL PRODUCTS
Whether you need business cards, rack cards or brochures, we have a print solution for your budget.  We are committed to excellent customer service & high quality products.  Let’s work together.

Call us 250 591 0175 or Email info@eliteimage.ca

Print marketing can still be effective in the digital age, especially for realtors who want to reach a local audience or target specific demographics.
Here are some print marketing ideas and strategies for realtors:

1. Business cards: Business cards are a timeless marketing tool for realtors. Make sure your business card includes your name, contact information, logo, and a compelling tagline or slogan.
2. Brochures and flyers: Create visually appealing brochures or flyers to showcase your listings and services. Include high-quality photos, detailed property information, your contact details, and any unique selling points.
3. Postcards: Use postcards to promote open houses, new listings, or recent sales in specific neighborhoods. Personalize them with handwritten notes or a special offer to increase engagement.
4. Direct mail campaigns: Target specific areas or demographics with direct mail campaigns. Send out informational packets, market updates, or newsletters to potential homebuyers or sellers.
5. Newspapers and local magazines: Advertise in local newspapers or magazines, particularly those focused on real estate or community news. Feature your listings or publish articles with helpful tips for homebuyers or sellers.
6. Signage: Utilize signage like yard signs or billboards to promote your brand and specific listings. Ensure the signs are eye-catching, include clear contact information, and comply with local regulations.
7. Print advertisements: Place advertisements in local newspapers, homebuyer magazines, or event programs. Consider partnerships with local businesses, such as restaurants or coffee shops, to display your ads in their establishments.
8. Print newsletters: Create a monthly or quarterly printed newsletter that includes market updates, featured listings, community information, and helpful articles related to real estate. Distribute them to local businesses, community centers, or through direct mail.
9. Real estate magazines: Advertise your listings in local real estate magazines or publications that cater to potential buyers or investors. Feature high-quality photos, detailed property descriptions, and your contact details.
10. Local sponsorships: Sponsor local events or sports teams to increase your brand visibility and showcase your commitment to the community. Display your logo on banners, t-shirts, or promotional materials associated with the sponsorship.

Remember, consistency is key in print marketing. Be sure to maintain a cohesive branding and messaging across all your printed materials. Also, consider including QR codes or unique tracking phone numbers on your print materials to help track their effectiveness and gather valuable data.

It’s important to integrate print marketing with your digital efforts, using methods such as QR codes or unique landing pages to drive online engagement and gather leads from your print campaigns.

By combining both print and digital marketing strategies, you can create a comprehensive marketing approach and reach a wider audience of potential clients.

YOUR LOCAL NANAIMO, ONE-STOP MARKETING SHOP.

GRAPHIC DESIGN.  DIGITAL & OFFSET PRINT.  WEB.  DIE-CUTTING.  SIGNS. PROMOTIONAL PRODUCTS
Whether you need business cards, rack cards or brochures, we have a print solution for your budget.  We are committed to excellent customer service & high quality products.  Let’s work together.

Call us 250 591 0175 or Email info@eliteimage.ca

Engaging on social media as a real estate professional can be a great way to connect with potential clients, build brand awareness, and showcase your expertise.

Here are some tips for effectively engaging on social media in the real estate industry:

1. Define your target audience: Determine who your ideal clients are, such as first-time homebuyers, investors, or luxury home seekers. Understanding your target audience will help you create relevant and appealing content that resonates with them.
2. Choose the right platforms: Identify which social media platforms your target audience is most active on. Facebook, Instagram, LinkedIn, and Twitter are popular choices for real estate professionals. Different platforms offer various advantages, so select the ones that align with your goals and target audience.
3. Create a content strategy: Develop a content strategy that includes a mix of informative, visually appealing, and engaging content. Share valuable tips, market updates, property listings, community highlights, and behind-the-scenes insights. Use captivating images, videos, infographics, and other visual media to make your posts more appealing.
4. Engage with your audience: Social media is all about building relationships and fostering conversations. Respond promptly to comments, messages, and inquiries from your audience. Encourage engagement by asking questions, hosting polls, or running contests. Show genuine interest in your followers’ needs and concerns.
5. Collaborate with others: Collaborating with other professionals, such as mortgage brokers, home inspectors, or interior designers, can expand your network and provide valuable content for your audience. Cross-promote each other’s content or collaborate on joint marketing campaigns.
6. Utilize hashtags: Use relevant hashtags to increase the discoverability of your posts. Research popular real estate hashtags like #realestate, #homebuying, #rentalproperty, and location-specific hashtags to reach a wider audience. However, avoid using too many hashtags in a single post, as it can appear spammy.
7. Share success stories and testimonials: Highlight success stories and testimonials from satisfied clients. This builds trust and credibility in your services. If your clients are comfortable, ask for permission to share photos or videos of them with their new homes.
8. Monitor and analyze your efforts: Track your social media metrics using built-in analytics tools or third-party platforms. This will help you understand which types of content resonate most with your audience, and adjust your strategy accordingly.

Remember to stay consistent, provide value, and keep your content engaging and interactive. Building a strong social media presence takes time, but with a thoughtful strategy and dedication, it can be a powerful tool for growing your real estate business.

YOUR LOCAL NANAIMO, ONE-STOP MARKETING SHOP.

GRAPHIC DESIGN.  DIGITAL & OFFSET PRINT.  WEB.  DIE-CUTTING.  SIGNS. PROMOTIONAL PRODUCTS
Whether you need business cards, rack cards or brochures, we have a print solution for your budget.  We are committed to excellent customer service & high quality products.  Let’s work together.

Call us 250 591 0175 or Email info@eliteimage.ca

Referral business

The best source of business are referrals from past clients.   Send them an email, mention a memorable conversation you had, add a personal element to it and see if they need anything else.  Don’t forget to ask for the referral, even a simple “if you have any family or friends who are looking to buy or sell, I would love the opportunity to work with them”

Incorporate a referral rewards program into your marketing mix. For any referral that results in a sale, receive cash back.

Start a touch base campaign with your previous clients or prospects.  When was the last time you received a hand written card?  Don’t underestimate the power of a handwritten card, for holiday greeting cards, home anniversary or even a Happy Birthday greeting.

Marketing

A unique business card speaks a lot about you and leaves a lasting impression!

Postcard Mailers: To promote just listed/sold, acquire new leads or just stay in touch, put your message directly into your prospects hands!

Digital marketing including website, Xposure and social media.

Deliver a powerful listing presentation

Preparation and research is key.

1. CMA – Research similar active listings and sold listings to estimate the homes current market value as accurately as possible
2. Neighborhood – What local amenities are in the area? Park spaces, Schools, Community centers, etc.  The more familiar you are with the local neighborhood, the more trust and confidence you build with your prospect.
3. Research your prospect – where do they work, what hobbies do they like. The more you can create a personal connection with your prospect, the more likely they will commit to working with you
4. Sales Materials (Leave behind)
   • Business cards
   • Presentation Folder
   • Seller’s guide to working with you.  I have included below a list of content to include in your Seller’s Guide:
     • A bio about you. Who you are, what sets you apart and how you will get results for your client
     • Your Brokerage. It is important to highlight the resources you have available from your Real Estate Brokerage
     • Happy Clients – there is no better way to showcase results than from testimonials from previous clients
     • A complete list of all marketing tools you will use to sell their home
       • Professional photography
       • Xposure
       • Property Feature Sheets
       • Virtual Tours
       • Interactive Floor plans
       • Just listed mailer
       • Selling Process – a step-by-step guide in selling your home
       • Selling tips & tricks – ensure to include 3 – 5 points on “Increasing your home’s value”
5. Clearly outline the process of listing their home including timeline and the showing process.
6. Answer any questions they have.  And Listen!  If they have any concerns, address them immediately.
7. Follow up with a phone call within 3 days.