At some point in 2016, millennials became the largest single sector in Canada’s workforce. There’s no generation that marketers obsess more about, devoting countless hours attempting to engage with them, understand what motivates them, and what drives their attitudes and behaviors. There is a regular stream of articles examining the role millennials play in the [...]
BUILDING YOUR BUSINESS, GROWTH, OPERATIONS AND MARKETING IDEAS Sales Training: Your goal is to focus on your best buyers, increase your knowledge and get more clients and sales. THE PROCESS AND YOUR GOAL: CREATE A RAPPORT What professional goals do they have? How can you help achieve these goals? What specific tidbit or info can [...]
BUSINESS PLAN GUIDES FROM SMALL BUSINESS BC Find out what the seven key sections of a business plan are and what you should include in them, from Small Business BC. Download the handy eight step checklist to help you formulate your business plan. sbbc.co/sbbchowto CANADA BUSINESS Canada Business takes you through why you need a business [...]
Xposure offers the ability to host a “business page” for REALTORS®. This involves the REALTOR® in question to already own a domain, and making settings changes to that domain within the specific domain registrar’s system. This document gives a step-by-step guide on how to do this within the GoDaddy registrar system. Sign in as normal: [...]
The busiest shopping season of the year will be here very soon, so what better way to prepare than by organizing your business’s holiday printing efforts? No matter what kind of business you’re running, it’s never too early to start thinking about how you will begin planning your marketing initiatives. The last thing you want [...]
PRINT IS NOT DEAD – PRINT IS STILL COMPLETELY RELEVANT IN TODAYS WORLD. HERE ARE PRINT MARKETING STATISTICS EVERY MARKETER SHOULD KNOW: 4 out of 5 consumers say that they have read or scanned direct mail Over 60% of direct mail recipients were influenced to visit a promoted website 39% of customers tried a business [...]
PRINT IS NOT DEAD – PRINT IS STILL COMPLETELY RELEVANT IN TODAYS WORLD. HERE ARE PRINT MARKETING STATISTICS EVERY MARKETER SHOULD KNOW: 4 out of 5 consumers say that they have read or scanned direct mail Over 60% of direct mail recipients were influenced to visit a promoted website 39% of customers tried a business [...]
You can tell from the crackers and mince pies in the shops that Christmas is just around the corner. And every year again, we all face the challenge of minimising stress during the Christmas season, both at work and in our private lives. If you run a business, this means you should start planning holiday [...]
A content marketing strategy is like a gym membership: Everyone knows they should have one, but very few people understand what they really entail, and nobody has the time to use it as much as they want to. Which means most people will eventually fall off the wagon. And the small businesses that do manage [...]
DID YOU KNOW THAT THE AVERAGE PERSON IS EXPOSED TO AROUND 3,000 ADVERTISING MESSAGES PER DAY? It’s true! And what else is true is that yours needs to stand out in that crowd. At least if you want to have a successful business, that is. Elite Image can help you create the impact you need [...]