ASK YOURSELF. Who is your ideal buyer? Location, size of sale and frequency of sale. START COMPILING LIST OF IDEAL BUYERS INCLUDING: Company Name Contact information Location Who within the company can make the decision to purchase from you. WHO IS YOUR IDEAL AFFILIATES, PARTNERS, OR LEAD SOURCES? Affiliate marketing – approach companies that has [...]
Christmas may still be the furthest thing from your mind right now. But time is actually getting away from you if you are looking to get your Christmas printing done for your business. Our clients get excellent results from their Christmas printing that’s why they keep doing it. The lead up to Christmas is one [...]
PURPOSE OF YOUR MARKETING STRATEGY Plan, test and establish policies for every step of the sales and operations process from prospecting to cold calling to initiating interaction with customer rapport building right through to customer follow up and project execution. Team Question – Ask Yourself: What are the things standing in the way of this [...]
At some point in 2016, millennials became the largest single sector in Canada’s workforce. There’s no generation that marketers obsess more about, devoting countless hours attempting to engage with them, understand what motivates them, and what drives their attitudes and behaviors. There is a regular stream of articles examining the role millennials play in the [...]
BUILDING YOUR BUSINESS, GROWTH, OPERATIONS AND MARKETING IDEAS Sales Training: Your goal is to focus on your best buyers, increase your knowledge and get more clients and sales. THE PROCESS AND YOUR GOAL: CREATE A RAPPORT What professional goals do they have? How can you help achieve these goals? What specific tidbit or info can [...]
BUSINESS PLAN GUIDES FROM SMALL BUSINESS BC Find out what the seven key sections of a business plan are and what you should include in them, from Small Business BC. Download the handy eight step checklist to help you formulate your business plan. sbbc.co/sbbchowto CANADA BUSINESS Canada Business takes you through why you need a business [...]
Xposure offers the ability to host a “business page” for REALTORS®. This involves the REALTOR® in question to already own a domain, and making settings changes to that domain within the specific domain registrar’s system. This document gives a step-by-step guide on how to do this within the GoDaddy registrar system. Sign in as normal: [...]
The busiest shopping season of the year will be here very soon, so what better way to prepare than by organizing your business’s holiday printing efforts? No matter what kind of business you’re running, it’s never too early to start thinking about how you will begin planning your marketing initiatives. The last thing you want [...]
PRINT IS NOT DEAD – PRINT IS STILL COMPLETELY RELEVANT IN TODAYS WORLD. HERE ARE PRINT MARKETING STATISTICS EVERY MARKETER SHOULD KNOW: 4 out of 5 consumers say that they have read or scanned direct mail Over 60% of direct mail recipients were influenced to visit a promoted website 39% of customers tried a business [...]
PRINT IS NOT DEAD – PRINT IS STILL COMPLETELY RELEVANT IN TODAYS WORLD. HERE ARE PRINT MARKETING STATISTICS EVERY MARKETER SHOULD KNOW: 4 out of 5 consumers say that they have read or scanned direct mail Over 60% of direct mail recipients were influenced to visit a promoted website 39% of customers tried a business [...]