An effective marketing strategy is crucial to the success, growth, and development of your business. What is Marketing? According to Wikipedia: Marketing is the action or business of promoting and selling products or services, including market … Continue reading →
Your Goal: Develop a long-term strategy with a list of tactics. Tactic: a method or technique used to achieve an immediate or short-term gain. Example. Direct mail campaign or trade show. Ask Yourself: What … Continue reading →
Print is not dead – Print is still completely relevant in todays world. Here are Print Marketing Statistics Every Marketer Should Know: 4 out of 5 consumers say that they have read or scanned direct mail Over 60% of direct mail recipients … Continue reading →
Looking for ideas to grow sales and increase your brand recognition? We've compiled a list to get you started. Publish and distribute great content - educate, inform and entice your prospects. Digital Marketing – leverage the internet and … Continue reading →
Xposure offers the ability to host a "business page" for REALTORS®. This involves the REALTOR® in question to already own a domain, and making settings changes to that domain within the specific domain registrar's system. This document gives a … Continue reading →
BUSINESS PLAN GUIDES FROM SMALL BUSINESS BC Find out what the seven key sections of a business plan are and what you should include in them, from Small Business BC. Download the handy eight step checklist to help you formulate your business … Continue reading →
Building Your Business, Growth, Operations and Marketing Ideas Sales Training: Your goal is to focus on your best buyers, increase your knowledge and get more clients and sales. The Process and your Goal: Create a rapport What professional goals … Continue reading →
Purpose of Your Marketing Strategy Plan, test and establish policies for every step of the sales and operations process from prospecting to cold calling to initiating interaction with customer rapport building right through to customer follow up and … Continue reading →
Ask yourself. Who is your ideal buyer? Location, size of sale and frequency of sale. Start compiling list of ideal buyers including: Company Name Contact information Location Who within the company can make the decision to purchase … Continue reading →
THE CORE COMPONENTS OF YOUR BUSINESS PLAN EXECUTIVE SUMMARY Leave space for the Executive Summary at the beginning of the document but do not complete until the full plan has been written. The executive summary should include the key points of … Continue reading →